Blogging for patients

Right now, Technorati is tracking some 200 million active blogs on the ‘net (up from a mere 112 million in 2007). Some say the number worldwide is really closer to 400 million. There’s no way to tell how many of these are being run by chiropractors and other natural health care practitioners, but Googling Chiropractor […]

“Performance” isn’t only for athletes

In his book, “Chiropractic Revealed: One on One with the Great Masters of a Misunderstood Profession,” editor David K. Scheiner, DC, interviewed a number of well known chiropractic leaders and one of the questions he asked them was, “How do chiropractic and performance relate?” This is an important question because chiropractic isn’t just about getting […]

Marketing doesn’t have to be pricey

As a general rule of thumb, you should be spending about 9-10% of your expected yearly gross revenue on marketing and advertising a new private health care practice. If you need a big spurt of growth, make that 10% of your current annual gross income, 7-8% for moderate growth, and 5-6% to maintain your existing […]

Is the profit motive wrong?

By Terry A. Rondberg, DC There’s an aura about wellness providers, some indescribable sense that they’re morally and ethically superior to medical doctors. Frankly, I agree! But I think sometimes we take that image of altruism too far when we shy away from having (or admitting to have) a profit motive in our practice. Jasson […]

Another NeuroInfiniti Testimonial – What Can it Do for You?

Here’s another testimonial for the revolutionary NeuroInfiniti. In this video, Dr. Blaine Crevar tells viewers what NeuroInfiniti has done for his practice. Some points/comments. NeuroInfiniti has: “completely changed my practice” … … “rekindled my love for chiropractic” … … “enabled me to show patients the root cause of their symptoms” … and … “increased patient […]