Integrated doesn’t mean equal

In recent years, the “integrated practice” has been a hot topic. The idea of having medical doctors work side by side with chiropractors, acupuncturists, nutritionists, or other alternative health and wellness professionals is alluring. The problem, however, is that these integrated practices end up being dominated by the MDs, who reluctantly (if ever) dole out […]

Blogging for patients

Right now, Technorati is tracking some 200 million active blogs on the ‘net (up from a mere 112 million in 2007). Some say the number worldwide is really closer to 400 million. There’s no way to tell how many of these are being run by chiropractors and other natural health care practitioners, but Googling Chiropractor […]

Ever think of making house calls?

The recent economy has forced many health and wellness practitioners, including chiropractors, to re-evaluate the way they offer and charge for their services. We’re having to become much more innovative in order to continue providing care to our patients and still pay our bills. One of the more interesting ideas being tried by some doctors […]

Being ‘Green’ & Healthy

For the past few years, the emphasis of most American businesses has been to become “green” (or at least look green). Environmental consciousness was seen as a vital characteristic in any business — including chiropractic practices. Now, trend watchers say health consciousness is the new priority among consumers. The general public expects businesses to be […]