Business (general)

More people get health screenings when deductibles are waived

A study in the journal Health Services Research may give chiropractors and other wellness professionals an added incentive to offer free health screenings. Researchers from the RAND Corporation found that people get health screenings if their insurance deductibles are waived; that is, when they don’t have to pay out of pocket for them.

One fifth of Americans have arthritis, survey shows

A report just released by the U.S. Centers for Disease Control and Prevention indicates that more than one fifth of all Americans have arthritis, and a million new cases are being diagnosed every year.

Blogging for patients

Right now, Technorati is tracking some 200 million active blogs on the ‘net (up from a mere 112 million in 2007). Some say the number worldwide is really closer to 400 million. There’s no way to tell how many of these are being run by chiropractors and other natural health care practitioners, but Googling Chiropractor […]

Air traffic

Have you seen this satellite image on YouTube? It’s a greatly speeded up look at air traffic around the globe over a 24-hour period. Each yellow dot is an airplane in the sky making its way from one point to the next, loaded with passengers and cargo. It looks very much how I envision the […]

Back to school marketing

It’s only July, but the stores are already beginning to stock fall clothes and Halloween candy. That’s your cue to begin educating parents about “back to school” health issues, which chiropractic can address.

Marketing doesn’t have to be pricey

As a general rule of thumb, you should be spending about 9-10% of your expected yearly gross revenue on marketing and advertising a new private health care practice. If you need a big spurt of growth, make that 10% of your current annual gross income, 7-8% for moderate growth, and 5-6% to maintain your existing […]

Reaching out to other segments of the population

By Terry A. Rondberg, DC It’s no wonder that the medical and pharmaceutical industries have such a lock on the health care system — people are brainwashed from childhood to “visit your doctor.”  Regardless of age, color, religion or other socioeconomic factors, going to an MD for anything from checkups to cancer “care” is accepted […]

The Most Important Business Decision You Will Ever Make

According to Margaret Mead, “Never doubt that a small group of thoughtful committed citizens can change the world; indeed, it is the only thing that ever has.” This notion applies to our journey. It doesn’t take divine assistance to dramatically alter a group of motivated people who believe in what they’re doing and are willing […]

Welcome!

Welcome to the new Rondberg.com, the future business home of Terry Rondberg, DC. Dr. Rondberg owns and manages several successful businesses. He’ll be updating readers with articles on publishing, insurance, practices, future projects, and other endeavors that Dr. Rondberg supports, such as the NeuroInfiniti. Stay tuned!